Google Chief Decision Scientist: Ask This Question Before Every Big Decision

Google is a famously data-obsessed company. Cassie Kozyrkov’s job is to make sure they’re using that data to make the best possible decisions. 

A South African with an impressive collection of degrees in fields ranging from statistics to psychology, Kozyrkov has trained more than 17,000 employees at the search giant on how to generate, parse, and act on data in the smartest way possible. 

So basically, she’s one of the best-placed people in the world to give advice to business leaders…

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